Olivia Wright
- Phone: +1 416 555 0187
- Email: olivia.wright@email.com
- Location: Toronto, Canada
- LinkedIn: olivia-wright-artdirector
Summary
Leveraging 9+ years of experience in art direction and creative leadership, I have consistently delivered visually impactful campaigns that resonate with target audiences and elevate brand presence. My expertise lies in translating complex marketing objectives into compelling visual narratives, driving engagement and achieving measurable results for diverse clients.
Proven track record of leading collaborative creative teams from concept to execution, fostering an environment of innovation that has resulted in a 25% average increase in project efficiency and client satisfaction. I am adept at managing budgets, timelines, and vendor relationships to ensure high-quality deliverables within scope.
Experience
Senior Art Director, Maple Leaf Creative Agency -- Toronto, Canada
Mar 2020 – present
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Led creative direction for major campaigns for clients like 'Tim Hortons' and 'Loblaws', resulting in a 15% increase in brand recognition for key product launches.
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Mentored and managed a team of 5 designers, illustrators, and photographers, fostering their professional growth and contributing to a 90% team retention rate.
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Spearheaded the visual identity refresh for three significant client accounts, achieving an average 20% improvement in brand perception scores.
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Managed project budgets exceeding $500,000, consistently delivering within financial constraints while maintaining high creative standards.
Art Director, Northern Lights Design Studio -- Toronto, Canada
Aug 2016 – Feb 2020
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Developed and executed visual concepts for print, digital, and out-of-home advertising for a diverse portfolio of clients, including 'Bell Canada' and 'Canadian Tire'.
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Collaborated with copywriters, strategists, and marketing teams to ensure visual assets aligned with overall campaign objectives and brand guidelines.
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Presented creative concepts to clients, effectively articulating design rationale and securing buy-in for proposed visual directions.
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Implemented new workflow efficiencies using Adobe Creative Suite, reducing average project turnaround time by 10%.
Junior Art Director, Urban Canvas Agency -- Toronto, Canada
Sept 2014 – July 2016
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Assisted senior art directors in developing visual strategies and executing design elements for various marketing collateral.
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Contributed to concept development and mood board creation for national advertising campaigns.
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Managed image selection, retouching, and final asset preparation for digital and print media.
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Gained proficiency in client communication and presentation skills through direct involvement in client meetings.
Education
Ontario College of Art & Design University (OCAD U), Bachelor of Design (BDes) in Advertising -- Toronto, Canada
Sept 2010 – June 2014
Skills
Creative Direction & Strategy: Brand Identity, Visual Storytelling, Campaign Concept Development, Market Research, Trend Analysis, Brand Guidelines
Design & Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro), Figma, Sketch, Typography, Layout Design, Photography Direction, Illustration
Project Management & Leadership: Team Leadership, Client Relationship Management, Budget Management, Vendor Coordination, Presentation Skills, Cross-functional Collaboration, Agile Methodologies
Marketing & Communication: Digital Marketing, Print Advertising, Social Media Campaigns, Content Creation, Public Relations, Copywriting Collaboration