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Public Relations Managers CV Example in English

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Theme: engineeringresumes · Language: english
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Ashley Carter

Summary

Over 8 years of experience in public relations, adept at crafting compelling narratives and executing targeted media strategies to elevate brand visibility and manage corporate reputation. Successfully secured over 500 high-impact media placements across national and international outlets, consistently exceeding coverage targets by 20% for diverse clients.

Proven ability to lead crisis communication efforts, mitigating negative press and safeguarding brand integrity for FTSE 100 companies. Developed and launched integrated PR campaigns that increased brand sentiment scores by an average of 15% year-over-year.

Experience

Senior Public Relations Manager, Kensington Communications -- London, UK

Mar 2019 – present

  • Orchestrated global PR strategies for a portfolio of tech and finance clients, resulting in an average 30% increase in positive media mentions and share of voice.

  • Led a team of 5 PR executives, overseeing campaign development, media relations, and content creation, consistently achieving team KPIs.

  • Managed crisis communications for a major financial institution during a data breach, successfully minimising reputational damage through strategic messaging and stakeholder engagement.

  • Developed and executed thought leadership platforms for C-suite executives, securing keynote speaking opportunities at industry-leading conferences and interviews with top-tier business publications.

Public Relations Manager, City PR Group -- London, UK

Aug 2015 – Feb 2019

  • Managed comprehensive PR campaigns for consumer brands, delivering an average of 25 media features per campaign cycle.

  • Cultivated strong relationships with key journalists, editors, and influencers, expanding media outreach capabilities by 40%.

  • Drafted and edited press releases, media kits, and corporate communications, ensuring consistent brand messaging across all platforms.

  • Monitored media coverage and prepared detailed reports, providing actionable insights for campaign optimisation and client strategy.

Public Relations Executive, Regent Street Agency -- London, UK

Sept 2013 – July 2015

  • Assisted in the development and execution of PR campaigns for lifestyle and entertainment clients.

  • Coordinated media events, press conferences, and product launches, facilitating seamless execution and strong media attendance.

  • Researched and identified media opportunities, contributing to a 15% increase in proactive pitch successes.

  • Maintained media databases and compiled daily media monitoring reports.

Education

London School of Economics and Political Science (LSE), MSc in Media and Communications -- London, UK

Sept 2012 – Sept 2013

University of Bristol, BA (Hons) in English Literature -- Bristol, UK

Sept 2009 – June 2012

Skills

Public Relations & Communications: Media Relations, Crisis Management, Strategic Communications, Brand Reputation Management, Content Strategy, Press Release Writing, Social Media PR, Influencer Engagement, Thought Leadership, Stakeholder Engagement

Campaign Management: PR Campaign Development, Campaign Execution, Performance Analysis, Budget Management, Event Management, Integrated Marketing Communications

Tools & Software: Cision, Gorkana, Meltwater, HubSpot, Google Analytics, Microsoft Office Suite, Adobe Creative Suite (basic)

Languages: English (Native)

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Same CV in other languages

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